Partnership
Let’s build better benefits together
Whether you’re an advisor, platform provider, or enterprise business, SideUp helps you deliver better benefits with less hassle. Let’s create smarter, more flexible solutions—together.

Partner Your Way—Effortless, Rewarding, Impactful
More than a partnership—a smarter way to grow
Share & Earn
SideUp connect
Got a company in mind that could use SideUp? Just introduce us—we’ll take care of the rest.
No pitching, no chasing deals—we handle everything, from the first conversation to full setup, training, and ongoing support. Your job? Make the intro. Our job? Turn it into a success.
We manage the contracts, invoicing, and payments. You get a generous referral fee for every successful sale—zero hassle, just easy wins.
Our Tech, Your Brand
SideUp embed
Looking to power up your platform with smarter benefits?
With SideUp Embedded, you can seamlessly integrate our technology into your own solution—fully branded, fully yours.
As a licensee, you’re in the driver’s seat. You get the tools, the flexibility, and the full power of SideUp’s infrastructure—while keeping complete control over sales, implementation, training, and support. We provide the tech, you make it work for your business.
Provider Partnership
SideUp network
Join our offerings ecosystem and bring your services to businesses that care about great benefits.
Whether you’re an insurance provider, wellness platform, mobility service, or retail brand, SideUp makes it easy to connect with engaged employees looking for value.
As a SideUp partner, your offerings become part of our benefits ecosystem—giving employees more choice while helping you reach new customers. We handle the integration, you provide the value. More visibility, more impact, no extra hassle.
Who we partner with
Stronger Together
We collaborate with industry leaders and innovators who share our mission: making employee benefits simpler, smarter, and more accessible. Whether you’re enhancing HR tools, optimizing financial solutions, or expanding your service offering, SideUp is built to fit right in.
Partner with SideUp
Let’s build better benefits together!
Partnering with SideUp means giving employees smarter financial solutions while optimizing costs and strengthening your business. Together, we’re making benefits more impactful for people, companies, and communities.
